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corporate relations
Lex van Kordelaar
sales manager

Nintendo Promotes WII Games at 50+ Fair

Playing is believing, so visitors passing by had to be drawn in to experience for themselves how much fun the WII games can provide.

At the 55+ fair in Utrecht, the Netherlands, Nintendo presented a number of games for the elderly on the WII platform. Visitors were invited to try the games within a Nintendo landscape where the alternating colours of each game presented its own atmosphere.

The creativity shown in the Hypsos design for Nintendo's exhibitions in the Netherlands landed the job for Hypsos!  Each Nintendo game promotion had its own identity, for example Wii and DS, yet all were distinctly displayed under the Nintendo flag. The exhibition stand was also on show at the Margriet Winter fair, but with a Nintendo WII Christmas atmosphere.


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Arno Wouters
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