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retail services
instore communication
Dolf Karsemeijer
account director

Nutricia shelf unit in supermarket chain Jumbo

Nutricia, specialised in baby food and clinical nutrition, is committed to promoting good food, especially in a child's early years. They invest in scientific research and innovation. To draw extra attention to their products in supermarkets, special shelve units have been developped.

This new shelf experience at Dutch supermarket chain Jumbo, uses innovative POS techniques like “Lift & Learn”, and smartphone augmented reality, whereby the shelf presentations enhance the customer experience.   
Hypsos designed this Nutricia shelf experience and has built this in the supermarkets.

Last year, Hypsos developed the overall concept for the Nutricia Experience in Zoetermeer in the Netherlands, built the interior and created all digital experiences to create the right brand experience. In the Nutricia Experience customers can see the entire product range of Nutricia and be informed about the rich history of Nutricia.

Interested what Hypsos can do for your organisation?

You can contact us for a complete store interior, implementation, pop-up stores or displays. Interested in an appointment so we can generate ideas for brand perception in the store for your company or product? Call us at +31 346 357500, mail to or fill in this form. We will be pleased to contact you.

Dolf Karsemeijer
+31 6 51202882
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