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retail services
retail implementation
Dolf Karsemeijer
account director

Rebranding for Home Trade Center in Nieuwegein

The former Home Trade Center in Nieuwegein, the Netherlands, is now called The Living Industry. This name represents a new concept and new look both on location as in communication.

HTC, now The Living Industry, is the leading platform for the interior design industry in the Netherlands. Manufacturers and other suppliers of interior products and other industry-related organizations inspire, present and meet in Nieuwegein. Hypsos Retail teamed up with agency Pluspoint to develop the entire rebranding, which was executed through 2014.

Interested what Hypsos can do for your organisation?

You can contact us for a complete store interior, implementation, pop-up stores or displays. Interested in an appointment so we can generate ideas for brand perception in the store for your company or product? Call us at +31 346 357500, mail to or fill in this form. We will be pleased to contact you.

Dolf Karsemeijer
+31 6 51202882
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